Before we discuss "how to quickly understand an industry", we must first clarify a question with the business or ourselves: what is the goal of understanding an industry? It is for the company's strategic decision, product direction, reference needs, investment category email list needs, overall view and so on. Different uses and different people have inconsistent requirements for the depth of industry reports, so it is necessary to formulate different "industry analysis category email list models" according to different levels of industry reports. My goal is to understand industry megatrends.
I'll start with the following five areas: collect information Industry development space Industry competition landscape form opinion strategy Summarize 1. Collect category email list information After setting the industry analysis target, we usually collect information about the industry from multiple dimensions, so as to establish an overall understanding of the selected industry. When collecting category email list industry information, we mainly collect category email list information from the following two dimensions: primary data, secondary data material. 1. First-hand information We generally obtain first-hand information from corporate visits, executive interviews, competitors, expert interviews and interviews with bigwigs, due diligence and other channels.
Especially in some industries with high confidentiality of information or in gray areas, consulting industry experts is one of the fastest and most effective category email list ways; you can also consult experts in related industries on the "Zai Xing" APP to get one-on-one access to Consulting category email list services (paid). 2. Second-hand information Obtain second-hand information from Wikipedia, enterprise check, public data of government and regulatory agencies, domestic and foreign consulting agencies, corporate information, report data released by Internet companies, relevant forums/public accounts.